SELECTING MY GENRE

Researching on genre, it was now time for us to choose my own genre for the magazine I will be producing. I found out a number of different genre magazines not only on the internet but also at my own home. This gave me the idea for either producing a tech magazine, a corporate magazine or an animal magazine. Out of these I had to shortlist but then decided the corporate/business genre for my preliminary task and to opt for an animal magazine for my main task since I could best use my skills in this as I was an animal lover and owner both. Not only this but you would find me reading about animals at all times, wanting to have a keen knowledge about them at all times. Hence it was my passion that I was about to base my magazine genre on now.

Therefore my magazine would be on animal care 🐾 It will not be for all the animals and would just shine the light on dogs (since I'm a dog owner myself). It would be about dogs and their care and if someone has a dog as a pet they would have a guide in the form of a magazine which would help in a lot of ways for instance how to treat your dogs.

My magazine would consist of a whole lot of fun information for dog lovers and owners about how to take care of them be it puppies or seniors🐾. Hence it would be a magazine for both the dogs and the dog owners!🐾🐾🐾

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PUBLISHING HOUSE

The publishing house that I chose for my animal magazine would be DAWN. DAWN is a well known publishing house since its the oldest english language newspaper/ magazine in Pakistan. They usually have their spotlights on a variety of topics so in my opinion, they will feel no hesitation to publish my genre as well. Another reason of the less likely chances for DAWN to reject my magazine is the number of people with dogs as pets in our country is quite high, which means that the genre of my magazine will be proven beneficial for many people since it is highly representative.

PHOTOGRAPHY RULES

Photography rules and their information is as important as anything else in media. We discussed a number of rules that should be considered while we take a photo, and rules that we should knowing while taking our shots. Here are some of the shots I took and the rules that they belong to : DEPTH OF FIELD: 'Depth of field' is used for objects in the background and the foreground. It focuses on the main subject. LEADING LINES: 'Leading Lines' show the effect that the viewer is being dragged towards a specific subject and draw the viewers eye to a specific direction. NOSE ROOM: 'Nose Room' is the space between the subject in a photo and the next moving or still object being looked towards. HEAD ROOM: The 'Head Room' is the space between the subjects head and the top of the frame ie the space of the room.

DISTRIBUTION STRATEGY

As far as the distribution of my magazine is concerned, it will be made available in majorly all urban areas that are highly populated. These would be Lahore, Karachi, Islamabad, and Multan in particular since statistics and research states that mostly dog owners are found in these urban areas. I will be selling my magazine's copies at a fair price in the number of 1000. These will be available at big shops and stalls where mostly the upper class, upper middle class, and the middle class people will have their reach.

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